2023: A Breakthrough Year for Tiktok Shop & Tiktok Ads
2024 promises even stronger growth for both Tiktok Ads and Tiktok Shop, with the potential to dominate a massive share of the online sales market. Whether you're a small shop or a big brand, you can't ignore Tiktok's inevitable rise.
To ensure sustainable growth for your shop or brand, you need to constantly update your skills in Tiktok Ads. Running ads with a personal ad account alone has never been enough.
Today, I want to introduce you to a more suitable solution for shops, brands, and teams:
Tiktok Ads Postpaid BC Account
BC stands for Business Center, a central hub for managing business activities on Tiktok.
Postpaid means your account can run ads first and pay later, up to a credit threshold — no need to pre-load funds.
We currently offer two types of Postpaid Tiktok BC Ads Accounts that support advertising in the Vietnamese market:
Each BC typically owns one or multiple ad accounts (e.g., BC3 contains 3 ad accounts, BC30 holds 30).
You can manage these ad accounts directly in the Ad Accounts section — create, assign, and operate campaigns with ease.
More Features of BC:
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Manage Multiple Tiktok & Tiktok Shop Accounts:
Add Tiktok accounts under the Tiktok Account tab, and link Tiktok Shops under the Shops tab. (Note: New BC accounts may not have the "Shops" tab by default. To enable it: link your BC with a Tiktok Shop BC > grant shop permissions to the new BC > reset the new BC — the "Shops" tab will then appear.)
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Add Multiple Members:
Invite your team into the BC and assign different roles/permissions. This allows for collaborative management of ads, accounts, and resources.
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Manage Payment Methods:
Go to Finance > Payment, where you can add credit cards, set ad spend limits, and monitor transactions.
Why Professional Advertisers Prefer BC Accounts
BC accounts offer far more flexibility and advantages than regular personal ad accounts.
Over time, as you use your BC, Tiktok will automatically increase your ad account limits, letting you scale without needing to purchase new ones.
Biggest Drawback?
You can't register postpaid BC accounts on your own — there's no public method to do it (unless you have a special trick).
Currently, most advertisers must purchase BC accounts, and the cost is significantly higher than a standard ad account.
- You can buy postpaid Tiktok BC accounts HERE.
I’ve tried to break down the pros and cons of postpaid BC accounts vs personal ones as clearly as possible.
In the end, which type you choose is entirely up to you
